This guest post is contributed by Grady Winston. Grady is an avid writer and Internet entrepreneur from Indianapolis. He has worked in the fields of technology, business, marketing, and advertising – implementing multiple creative projects and solutions for a range of clients.
iPhone versus Android. The choice between the two smartphone platforms is as contentious as the battle between being a Mac or PC person. However, thanks to the war emerging between Apple and Google, the battle is not just heated — it’s just plain nasty.
It’s no secret Apple was displeased when Google entered the smartphone arena with army of Android phones and an app market, recently rebranded as Google Play. However, it shouldn’t have been a shock either.
Those who have a disdain for Apple products — and there are a lot of people on the planet who fit that description, despite the seeming ubiquity of iPhones — had as much right to inundate their smartphones with apps as iPhone users.
Although the Android app market is still small in comparison to Apple — 70,000 to 230,000 apps, respectively — the Android market is quickly gaining ground in the world of mobile application development. Incensing Apple even further, many Android apps are free. Why pay $.99 for an app on an iPhone when you can get it for nothing on a Galaxy III?
As tech goliaths, Apple and Google have run into more than a few disputes. Remember when Instagram moved from iOS-only to Android? Apple recently unveiled its new proprietary Maps application, designed to supplant Google’s ultra-popular-to-the-point-of-being-de-facto offering.
In a similar move, Apple is removing the YouTube app from its phones, effective with iOS6. This probably won’t be enough to make people chuck their iPhones, especially since the app hasn’t been recently updated, but it might make consumers on the fence choose an Android the next time their contract expires.
It’s hard to say if these differences will affect the populace in any more than a divisive capacity. Even when it comes to price, there isn’t much difference between the iPhone and Android phones. The iPhone 5 is priced at $199 with a contract, which is in the ballpark of the Galaxy and other mid- to upper-range smartphones. The decision may become clearer as the dust kicked up by the iPhone 5’s release begins to settle, even though it will be stirred up again with the next major smartphone release.
So, who’s going to emerge as the winner? As much as Apple and Google want to think they have the power to destroy each other through the end user, the bottom line is Apple people are Apple people and Android people are Android people. It’s really not much different than the Mac versus PC debate.
Sure, you do have people who cross over — some Mac people have Android phones and some PC users have iPhones — but for the most part, people are loyal to their brands. If Apple or Google want to crush each other, they’ll really have to do it without the help of the consumer. However, if they both continue to play nasty games, they make themselves ripe for a third player to emerge on the scene and take a share of both their markets away. I wonder if Linux plans to enter the cell phone market…