Guest writer Ken Myers, offers some surprising data on blogging.
Blogging has become a very influential part of online activity. What was once a simple way of developing an online method for a log of events, has turned into a way of communicating information regarding any aspect of life you may think of.
Since the first bloggers began writing information in the early 2000s, popularity of the activity has inspired millions of people around the globe. How influential has blogging become?
1. Replication – In every one-half of a second, a new blog is put up on the Internet. While this can account for a great deal of how often people blog, you should also consider that a large portion of these blogs usually become inactive or produce very little in terms of information and activity.
2. Early Bird – More blogs are read in the early morning – twice as many as are read at night. For those who wish to catch an early start to the day, posting information before six in the morning has a greater chance of attracting attention and being read. Most content is read by 10 AM and slowly declines as the day progresses.
3. Since the 1990s… – In 1994, Justin Hall published the first “blog” while he was a college student. As early as 1999, there were only 23 blogs spotted throughout the Internet. In the following five years, that number rose to approximately three million.
4. Freedom of Speech – Currently, the majority of bloggers reside in the United States. Nearly 31 million blogs have been created making up nearly 20-percent of all blogging worldwide. Freedom of speech could be partially accredited to the mass amount of information Americans are able to share.
5. Business Traffic – A business that has a regular blogging schedule can amplify leads and traffic to its website. Simply producing a single post per day can increase traffic by five times more than a blog that has less than four posts during the month.
6. Sales – Companies with more than 51 blog articles can experience a 77-percent increase in monthly leads. If a business could produce a single post per day, sales income could increase greatly after three months. It’s all about patience and quality content.
7. Educated – As of 2009, 75-percent of bloggers have college degrees. Approximately 40-percent have graduate degrees. Does this mean that college students are more inclined to share information, or are they looking for a method to pay student loans?
8. Sharing – Nearly three-quarters of bloggers do so in order to share their expertise and knowledge. However, only 61-percent of bloggers do so in order to supplement an income. As blogging has been deemed as potentially lucrative, it is one of the few ways that one can get paid to share his or her knowledge without subscribing to a full-time job, or keeping corporate hours.
Although there is still room on the Internet for traditional websites and eCommerce, blogging has overpowered previous methods of sharing information online. They can be tied into social networking hubs such as Facebook and Twitter, or use to generate income through the use of paid advertising and affiliate marketing.
How often is the information you’re looking for posted on someone’s blog?
Ken Myers is the founder of Longhornleads.com and has learned over the years the importance of focusing on what the customer is looking for and literally serving it to them. He doesn’t try to create a need, instead he tries to satisfy the existing demand for information on products and services.
Every Good Story Needs a Villain!
This is a guest post by Paul Eckstrom, a technology wizard and the owner of Aplus Computer Aid in Menlo Park, California.
Paul adds a nice humorous touch to serious computer technology issues. Why not pay a visit to his Blog Tech–for Everyone.
This story opens gently enough. It begins with a friendly and helpful Comment posted on a friendly and helpful blog.
Someone had written to share “the results of their work”, which he said “solved his security problems.” He was talking about viruses and spyware, and other malware, and he said his method “covers 99.8%! of all known threats.” He posted his advice/Comment on an article about How To prevent the dangers posed by spyware (and also warns about “rogue” anti-spyware programs). He signed himself “Spycrasher”.
So far, this all sounds pretty good, doesn’t it? 99.8% effective certainly sounds good.
As you have probably deduced, Dear Reader, the “friendly and helpful blog” in question was this one. Tech–for Everyone, like most blogs, provides readers the opportunity to respond, ask a question, or just “put in their two cents”, simply by clicking on “Comments” at the bottom of the article. And also like most blogs, I have the ability to “moderate” which comments get posted and which don’t– for instance, Comments containing offensive language will not be published. Spycrasher’s 99.8%- effective security solution will NOT be seen here.
But.. maybe you’re a little curious as to what it was. And.. maybe, why I deleted it. (Take another peek at today’s title..) “Spycrasher’s” comment said to use three particular anti-spyware programs– in tandem– and he provided download links. (This, alone, triggers red flags.) He mentioned two tools I was not familiar with, and one rather well-known program.
* Hyperlinks are always suspicious (and blocked as a matter of policy), and the first thing I checked was, did the links point to legitimate websites..? Or would clicking on them take you to a poisoned webpage (which could infect your machine) or a pharming site.
No problem there. The links he provided did indeed point to real websites.
* The next thing was to check out the unknown programs themselves. No self-respecting and legitimate tech writer will advocate something they have not used, and tested, themselves. Period.
In my initial research of the first program (XoftSpy-SE), I found a wide range of reviews and comments.. from “this is rogue” to “this is the best thing since sliced bread”, and I learned that the program was “for pay”.
I don’t promote “for pay” software here (but do provide a daily free download), nor, even potentially rogue app’s; and so I stopped right there. I would not allow Spycrasher’s Comment.
· Being the gentleman that I am, I decided to write Spycrasher and thank him for his submission, and explain why I had moderated it. But before I did, I wanted to get a feel for where he was coming from.. so I ran a Whois on his IP…
Now, I gotta tell you.. it is very rare for ARIN to come back with a “no match found”. Very, very strange.
So I traced him.
New York >London >Amsterdam >Berlin >Warsaw…
And then he disappears into a virtual private network somewhere in the Ukraine.
* So I used a search engine to find instances of the word “Spycrasher”… and he came up a lot. Spycrasher likes to post in various forums. Quite a few of them, actually. Like, practically all of them.
And he posts a lot of Comments there.
* Guess what? They are all identical to the the one he posted (I should say “pasted”) on mine.. right down to the ‘wink’ smiley ;-).
Tip of the day: Be very leery of hyperlinks, folks.. and please understand: not every innocent looking thing you see on the Internet is in fact “friendly and helpful”. There are people whose full-time job it is to try to trick you, and seduce you into doing something you normally wouldn’t.
I am very sad to say.
[note to bloggers/forum moderators/webmasters: you may want to search your published pages for instances of “Spycrasher”, and delete this guy.]
Today’s free link: I am going to repost a program here today, because I have it on every single one of my (Windows) machines, and I think you should too. ThreatFire (originally named “CyberHawk”) is a free, behavior-based anti-malware application. I use it as a supplement to my antivirus and other anti-spyware tools. Heuristic tools like ThreatFire are your only defense against “zero day” exploits.
Copyright 2007-8 © Tech Paul. All rights reserved*
Filed under Interconnectivity, Internet Safety, internet scams, Malware Advisories, Online Safety, Spyware - Adware Protection, Windows Tips and Tools
Tagged as advice, blogging, comment, computers, Ex-Soviet, hackers, internet, junk, mail, PC, Phishing, rogue anti-spyware, scam, scammers, security, spam, Spycrasher, tech, Windows