AVAST Still The Leader In The AV Market Says OPSWAT’s Latest Quarterly Market Share Report

In the lucrative antimalware market, AVAST Software is still running ahead of the pack with a 16.61% share worldwide. Microsoft is no slouch in the run for worldwide market share but still has some catching up to do to catch AVG, and Avira, who control second and third place respectively.

According to OPSWAT’s latest quarterly market share report, released yesterday, overall worldwide market penetration by the top 15 antimalware vendors, has remained virtually static – based on data from OPSWAT’s  June 2011 report. Except that is, for Lavasoft (the Ad-Aware people), who broke past the top 15 vendor barrier.

Graphic courtesy OPSWAT

On the North American front, Microsoft retains its leading position with a 16.33% share of the market (Microsoft’s free Security Essentials, remains at the top of the North American market) – followed closely by Symantec at 15.28%, and AVG at 14.32%. AVAST continued to push ahead in the ranks, jumping up slightly, to capture 13.28% of the North American market – just behind AVG.

Graphic courtesy OPSWAT

Report Wrap-up:

In North America, fifty-two different antivirus vendors, and 141 antivirus products, were detected in this report. The top five vendors in North America combined to control 66.22% of the market, about 2% more than in OPSWAT’s June report.

The top five vendors in the worldwide market increased their share as well, but only slightly, to 59.87%.  Sixty-four vendors and 226 products were detected worldwide.

As in our previous reports, free solutions remain at the top of the market with the highest numbers of installations. The top three products in North America and the top four products worldwide are available free for download.

Looking at the top ten products in North America, only Symantec and AVG have more than one product ranking, which helps them to become the 2nd and 3rd leading vendors in North America. Microsoft is able to dominate the market as a vendor due to the large number of installations of just one product, Microsoft Security Essentials.

In the worldwide market, only AVG has more than one product ranking in the top ten. AVAST and Avira have individual products that top the chart with more than 10% share, resulting in their positions at the top of the worldwide antivirus market along with AVG.

The full report which is chock fill of absorbing statistics is available here.

So, who is OPSWAT?

If you’re a techie then you’re very likely familiar with AppRemover, a free powerful anti-malware, antivirus application remover from OPSWAT. Regular readers here will also be familiar with the latest freebie from OPSWAT – Metascan Online – a new service which is similar in many respects to VirusTotal.

From the site:

OPSWAT is the industry leader in software management SDKs, interoperability certification and multiple-engine scanning solutions. Our solutions are simplified and comprehensive, solving complex development problems to reduce time and costs for your engineering and testing teams.

OPSWAT offers software manageability solutions to streamline technology partnerships between leading technology solutions and software vendors. By enabling seamless compatibility and easy management capabilities, we make connecting your solutions with other software applications effortless.

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